On this episode of The Kara Goldin Show, we’re joined by Nick Green, Co-Founder and CEO of Thrive Market, the online membership-based platform that’s transforming the way we shop for healthy and sustainable groceries. Since launching in 2014, Nick has led Thrive Market with one clear mission: to make high-quality, organic, and non-GMO products accessible and affordable for everyone.
During our conversation, Nick shares the inspiration behind Thrive Market’s launch, the early roadblocks the team overcame, and how they’ve scaled a values-driven business that now serves over 1.6 million members. We dive into how Thrive became the first online-only retailer to accept SNAP EBT, what it means to be a B Corp in the grocery space, and how they’re leading the charge in sustainability and regenerative agriculture. Nick also gives us a behind-the-scenes look at his leadership approach, the importance of staying mission-aligned while growing fast, and why he believes grocery brands have a responsibility to change the food system for the better.
Whether you're a mission-driven founder, a consumer curious about food transparency, or someone passionate about building businesses that give back, this episode is packed with insights you won’t want to miss. Now on The Kara Goldin Show.