Tiya Gordon: Co-Founder & COO of It’s Electric

Episode 582

On this episode of The Kara Goldin Show, Tiya Gordon, the dynamic Co-founder and COO of It’s Electric, dives deep into the electrifying world of EV charging solutions. She shares how her passion for sustainable technology and a commitment to combating the climate crisis sparked the innovative idea behind It's Electric. Starting from a simple conversation to launching their first operational charger, Tiya outlines the journey of building a company that revolutionizes how cities implement public EV charging infrastructure.
From their groundbreaking "behind the meter" approach that simplifies installation processes to forming strategic partnerships with cities and property owners, Tiya discusses the unique business model that allows It’s Electric to offer charging services at no cost to municipalities. She also highlights the challenges faced and the strategies employed to maintain momentum in a rapidly evolving industry. Tune in to learn how Tiya’s leadership is driving It’s Electric towards a greener future and making electric vehicle charging accessible and efficient for everyone. Have your pen and paper ready—you don’t want to miss a minute of this inspiring episode! Now on The Kara Goldin Show.

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Transcript

Kara Goldin 0:00
I am unwilling to give up that I will start over from scratch as many times as it takes to get where I want to be. I want to be you. Just want to make sure you will get knocked down. But just make sure you don’t get knocked out, knocked out. So your only choice should be go focus on what you can control. Control. Hi everyone, and welcome to the Kara Goldin show. Join me each week for inspiring conversations with some of the world’s greatest leaders. We’ll talk with founders, entrepreneurs, CEOs and really, some of the most interesting people of our time. Can’t wait to get started. Let’s go. Let’s go. Welcome back to the Kara Goldin show. I am super, super excited, first of all, excited about this company, but also excited that the co founder and chief operating officer is here with us today. It’s called It’s Electric, and we have Tiya Gordan here, who is smashing barriers in the electric vehicle industry by making city charging stations not just a reality, but a revolution. With her killer combination of design expertise and leadership skills, she’s steering us all towards a greener planet, one city at a time. So I was connected to Tiya by Jessie Draper, who recently invested in the company, very, very exciting and cool. She’s a terrific person. Hi, Jesse, if you’re listening, by the way, and I’m dying to get into their innovative approach, because it really, really is pretty unique. And they’re based in Brooklyn. We’re going to talk about Tiya, how she got into this, and why she got into this, and you’re going to be really, really excited to hear a lot more about its electric so welcome Tiya,

Tiya Gordan 1:54
thank you, Kara. It’s so great to be here.

Kara Goldin 1:56
Very excited to have you here. So, so first of all, can you start by telling us exactly what is its electric?

Tiya Gordan 2:05
Sure its electric is electric vehicle charging specifically built for cities. So why do we need to exist? We need to exist because if you want to drive an electric vehicle, you need to charge it. And 85% of drivers will charge their vehicle at home. They have a driveway or a garage. They can pull into it every night, they can plug in and they can wake up and they have that full battery. The same way that you go home every night, you plug in your phone, you wake up with a full battery. That’s what they do with their cars. It’s better, it’s easier, it’s more convenient and it’s more affordable than going to a gas station. And I think the most recent reports show that anyone who’s currently driving an EV says that they’re doubling down. They’re never going back to driving an internal combustion engine. But if you don’t have a driveway or garage, ie, you live in a city, it’s kind of impossible to charge your vehicle. You basically are relying on public charging infrastructure, which right now is some fast charging stations, which are few and far between. And so we wanted to bring that home charging convenience to people who live in cities. And where do people in city who live in cities park they park on the street. So we’re just putting chargers everywhere, on every block in every city,

Kara Goldin 3:21
it seems like such a why didn’t somebody do this before? Concept? I’m sure that there’s a lot of things that need to get figured out and challenges there. So you’re really tackling climate crisis. By I read an article where you talked about this and kind of what inspired you, and you just thought, I’m going to go and do a company that is really making a difference. So what were you doing before this?

Tiya Gordan 3:48
Yeah, I mean, you make it sound like it was a very easy decision, but it was a really hard decision before I started. It’s like, chick, this is my first venture. Before this, I supported lots of incredibly large, impressive companies. I worked in what was known as public facing design and technology, basically going back to a time before we all had iPhones in our pocket, building the first public interfaces, the first multi touch interfaces that people would use in public spaces, whether it be museums or train stations, and really trying to understand what it takes to put technology in public space that can get used and abused over time and not break and that was really my expertise. The biggest project I worked on before co founding at Selectric was all of the tech for the 911 Memorial Museum at the World Trade Center here in New York City. That’s for the memorial above grade museum below. I worked on that project with an incredibly talented team. It was a huge team that worked on this for close to eight years to make that project a reality, and that entire site is now seen over 43 million visitors use its technology and. So my transition from that world to its electric was born during the pandemic. And I can, I can tell you more about that. You know, out of New York City, I live in an apartment, and New York City was very much ground zero during covid 19. It was really difficult time. We kind of don’t think about it now. We’ve all moved on. But, you know, all schools were shut down, all playgrounds were shut down. It was unsafe to go outside. I was homeschooled. I went from working a very high profile job for 60 hours a week to trying to figure out how to do that job while homeschooling my kindergartner full time, as many working parents did in this country. And then when you did go outside, there was literally, you know, refrigerated work trucks that you would walk by. And it really got me thinking, and I started getting really hyper focused on disasters. And the fact that I read this incredible book called The devil never sleeps that came up a little bit later, but it was still during the height of the pandemic. It was by Juliet kayam, who led Obama’s disaster management team, and she wrote this incredible book, and her thesis was that we’re basically living in this time of endless disaster, and it’s going to be a combination of man and climate. So the next disaster that we are certainly going to face is going to be that of climate, if we’re not already seeing that from floods and fires and heat. And so I made a very clear decision that if I could come up with an idea that could help solve one area of the climate crisis, that I would effectively hit stop on my professional career, and I would go for it. And when the idea for its electric came up, between my co founder and I, we thought that we we had it, and we hit stop on our jobs and on our lives and put everything we had into this company.

Kara Goldin 6:48
It’s very, very cool. How did you find a co founder in

Tiya Gordan 6:51
my kitchen? We’re partnered.

Kara Goldin 6:55
Okay, there you go. So that were that works out just fine. I started the company that I founded, hint with my husband. So it’s a similar, very similar kind of thing. Luckily, we had very different skill sets. So it was, yeah, it worked out quite well. So can you walk us through the journey from like the iniTiyal idea that you had you saw this problem out there? Totally makes sense. How long did it take to actually get kind of a business plan, a prototype actually say, You know what, this could actually be something, yeah,

Tiya Gordan 7:35
and it’s like you said, it’s such a simple idea that how come no one else hadn’t thought of it. And whenever we would go out and speak to people, that’s always what they would throw back at us. They would say, Oh, if it’s such a good idea, someone else would have done it. If it’s so easy, someone else would have done it. And I wasn’t willing to accept that answer. I really felt that when we identified what the core issues were for why it was so slow to put chargers in the ground in cities. I should also mention that, you know, this was born from a direct experience of mine during the pandemic. You know, I previously relied on public transportation in New York City, but you could no longer see if they take a bus or a subway. You could, you know, trains were canceled. Busses were canceled. I had family who lived in upstate New York who worked in hospitals, and I was very much worried that if something happened and I needed to be able to reach them, that I wouldn’t be able to so I actually looked at getting a car, the first car I would ever have in New York City in my life, and I was like, Well, I’m an environmentalist. I should get an EV, or at least a used to use dV. I can’t afford a new one, and I had to immediately cross it off my list, because when I started looking at where I could charge it, there’s literally no place to charge it. Where I lived in Brooklyn, and I was like, This is insane. How are we supposed to have this entirely new form of transportation if there’s nowhere to charge these cars? And so my co founder and I looked into the issue, and we discovered that the main problem was that when charges were being stalled in cities like New York or LA, that they were basically required to connect to the main utility line, high voltage lines of power seven or 10 feet below the street. This is like an 18 month permitting process, and it’s very expensive. And then he looks at a city like London. London has 6000 curbside chargers, right like they’re light years ahead of us, and the reason for that is that they have something called an accessory feed. They have a lower voltage feed that’s right below their sidewalk, which is the exact right power that you need to power a charger. We don’t have that here in the States, all of our low voltage is too low. It’s like 110 so it can’t actually power a charger. But we discovered every building has the right power, and that’s when the idea kind of came online. It’s like every building can power a car. So if we just did the building, its power. To power that charger instead of connecting to the high voltage line, we found that we could deploy a charger in two days at 1/20 the cost of the incumbent here in New York City. And so we wanted to test this, and we built a prototype. We went around and talked to different city agencies to see who could sponsor this, and we ended up working with the New York City Economic Development Corporation, and the rest is somewhat history. That was only 16 months ago that we ran our first New York City pilot. We used one old building in Sunset Park, Brooklyn. It used to be a credit union building. It was abandoned. It was in a covid testing site for a few months. It was basically a building that was built in like 1982 no one had used it, and we were able to power three EV chargers off of it without a problem. And that went on to allowing us to raise funds to then build our market ready product, and then get our certifications and again. Flash forward 16 months. We just were awarded the city of Boston for curbside charging as an early stage company. We’ve won a federal grant to deploy our charging across four more cities, and we’re just getting started. So it’s really been almost a whiplash speed of progress that we’ve had since we started with just this very nascent idea just about over a year ago. That’s

Kara Goldin 11:22
amazing. So you did the test in Brooklyn, and then how quickly do you think you’ll be able to roll this out, then into some of these cities? Yeah,

Tiya Gordan 11:31
we’re rolling out right now in Detroit. We’re rolling out right now in in Boston. And then on top of those two cities, we have five more lined up for late 2024 into 2022 2025 so our goal is to have a couple of 100 chargers, if not more, out by this time next year.

Kara Goldin 11:50
So what’s the business model like? How much does the consumer pay versus, I guess you’re getting sponsors as well for this by by city, or what is the business model? No,

Tiya Gordan 12:03
no. So we should talk about that. So we’re free not to drivers to cities, and we’re free to buildings. Why are we free? We’re free because It’s Electric. Is not a transportation company, it’s not a charging an EV charging company. It’s not an energy company. It’s Electric as a climate tech company, and our goal is to help fight the climate crisis. And if the leading barrier for people who live in cities to not drive electric is because they have nowhere to charge, we’re giving cities literally no excuses as to why they can’t put charges in the ground. We’re taking care of all the problems. All we need from them is that permission to enter the city, and then we do everything else. We work with them to help understand where they want chargers, where they want this density of chargers, but we take care of everything. We then put a charger in. If that charger sees around 50% utilization over the course of that year, we have payback in about six months. So we are really excited about this model. And I should also mention the fact that, because we’re building power, because we’re powering these chargers from the building that’s right next to where we install it, we rev share with that building. This is really important, because there’s a lot of nimbyism that happens, sure to put charges into neighborhoods. People are worried about gentrification, rightfully and they’re trying to understand what’s in this for me, so when It’s Electric comes into a community, not only are we putting in free charging infrastructure for drivers who want to drive EV we’re also bringing economic benefit if that one charger in front of, let’s say, a two family house in Corona Queens is being used just 50 or 60% of the year. We’re offsetting that building’s entire electric bill. It’s gone. We have a separate meter, and they’re just getting passive income from having this little eight inch by eight inch bollard sit on their curb. So we’re monetizing this piece of space that otherwise is intangible for them. I

Kara Goldin 13:59
mean, you’re gonna have people just calling you right to get on this program, which is, which is terrific. You’re not even gonna need any type of, I don’t know if you call it Salesforce, but partnerships or whatever, you’re gonna have people just reaching out to you, because that’s amazing.

Tiya Gordan 14:16
That’s the goal. I mean, right now on our website, you go to, It’s Electric.us, and you go to join, and there’s a wait list. I know Kara, you signed up. Thank you so much. Anyone can sign up, and as soon as we have permission from that city, you’ll hear from us, and we’ll reach out to deploy a charger. It’s really, honestly, we like to say we’re not deep tech, we’re shallow tech. We’re amazingly simple, and our goal is just to put charging infrastructure everywhere so that it’s not chicken or egg. People, people are not going to get that. EV, if you’re in the market for a new car, all of the studies show that people will not get EV, literally, because they just don’t know where they can charge. But if you walk out of your door and you see charges on your block, you see charges on the next block, that’s going to make the decision so much easier for you,

Kara Goldin 14:58
so much easier. So when you. York City, how many are actually installed?

Tiya Gordan 15:02
It’s Electric. We have a few on private property. We’re not on public sidewalks yet. New York City is working on their RFP for that. So we’re pending New York City’s open call for this opportunity. But example, in Boston, Mayor Wu wants a public charger within a five minute walk of every household. It’s amazing. So we’re looking at a possible deployment of 1000s of chargers across Boston. You know, we’re looking at La. La actually is progressive. They have a lot of chargers. They’re really leading the charge, if you will, on this. But they also have the Olympics coming up in 2028 and I’m sure we all have Olympic fever right now, and with that, you know, sort of influx of transportation that they’re going to need, they’re also trying to make everything all electric for this process as well. So I’ve heard numbers ranging up to around 28,000 that LA is looking for. And then over where you are in the Bay Area, the city of San Francisco just did something really bold, where they released an opportunity for EV companies, such as its electric to apply directly for a permit, basically making it an open call process, not basically, basically reducing all of the barriers that companies would often have to face in trying to figure out how many different city entities they have to coordinate with to put in a charger. And they’ve made it very streamlined, and we’re really excited about that. And we’re just really seeing our waitlist light up every day in all the cities that we can currently deploy in. That’s San Francisco, that’s Boston, that’s going to be Alameda very shortly, Yonkers, Jersey City, Alexandria. Just come to our website and sign up, and we’ll reach out if we’re ready to go in your city.

Kara Goldin 16:42
So when you look at all of the impact that you’re having so far, I’m sure there’s a bigger vision. There’s like a dream. And every great entrepreneur is constantly upping the ante right for themself. When you think about as you grow over the next I don’t know if it’s a decade or some other period of time, you name it, but what impact do you hope? How can you measure this? Yeah,

Tiya Gordan 17:12
I have a few different ideas and thoughts to share there. Um, well, one is that, you know, we want its electric to be synonymous with curbside charging when not too many people in this country know what curbside charging is. So we have an uphill battle. We have to do a lot of education, we have to do a lot of outreach. But at the same time, my co founder and I are partners, and we have a daughter together, and we know we started this company when she was just about six, and she’s now nine, and we were coming back with some friends from visiting someone upstate New York, and they were driving their internal combustion engine, and they went to a gas station, and we all got out and used the restrooms or whatnot. And then when we came back to the car, she was looking for the charger, and she couldn’t find it. She goes, what are we doing here? There’s no charger, and it was a gas pump. And I basically had the pleasure of explaining to her that this is a gas pump. This is how most fueling happens, because the first car she ever was in was an electric car, so it was almost like a reverse engineering of her mind that had to happen to understand the other way. And the first thing she said was, was this smells terrible. Can we leave here now? Like you know? And so my big vision is that by electrifying everything, obviously, not only are we making an impact on climate, we’re making an impact on quality of life. And we just want to make charging a no brainer. We want to make it easy for everyone. We want to make it enjoyable. And that’s also, I think, where we differenTiyate ourselves as a company compared to other EV charging companies out there. I joke all the time that all the other charging companies, like their logos are like jolts or bolts or volts, and it’s just like, it’s big scary, like black and white, and their text is bright and neon, and it’s, it’s sort of like putting forth this idea that, you know, electrification is this big effort, as opposed to something that is a community or design or an approach that we can all get Behind together. And so by bringing its electric into cities and kind of letting communities solve this problem together, by having buildings be community, they elect themselves to be in this program, there’s no issues where the cities come and say, Hey, we’re putting a charger in front of this building. Like it or not, like No, we never have that, because these buildings want these chargers there. They’re then earning 1000s of dollars per year, and they’re bringing in infrastructure which allows them to reduce emissions from their neighborhood. When you look at asthma rates in dense cities, they’re off the charts. You know, Los Angeles has had the worst air quality, I think, of all cities for 28 years in a row in the United States. I have to double check my facts on that, but it’s something of. That nature and to think how we can basically reduce all of these problems just by transitioning from the cars that we buy over the next 10 years, it’s just the simplest possible solution. We’re no longer at a place where EVs are nascent or experimental, they are mainstream, and we just need to find the same way that we have for electrification in other areas, the easiest way to bring that into cities for cars.

Kara Goldin 20:30
What are the primary like legal and regulatory challenges that you’ve had to face, and are they by city, by state, federal. I mean, I, I was thinking it’d be really nice to at the roadside stop, right, and to be able to have these in every single one, because that’s kind of the challenge, especially in, you know, as you’re traveling, and, you know, sort of at the mercy of whether or not there is a charging station, and sometimes there is, sometimes that there isn’t. But I’m so curious, like, what kinds of things you have to go through, what kinds of hoops you have to go through from a legal and regulatory standpoint?

Tiya Gordan 21:12
Well, thankfully, on, I mean, on the federal level, we have such a progressive administration, right? So the Biden administration has put forth $7.5 billion billion dollars for EV charging infrastructure in this country, that’s part of the bipartisan infrastructure act. 5 billion is dedicated to, like you said, highways and rest stops. They want a chart a fast charger every 50 miles on the highway system across the country. But then 2.5 billion is dedicated to what’s known as urban and rural charging solutions. And so there’s so much federal support, there’s so much federal funding that can help us grow so and we also have, again worked with them, with with the joint office on on the grant proposal, we were used as a citation in a white paper on ways to emerge more charging across this country, from the US Department of Transportation, from the Volpe center, so there’s no burdens on the on the on the federal side. States have really aggressive policies. New York, for example, California, sorry, New York and 11 other states are following California’s mandate in terms of no new internal combustion engines after 2035 to be produced. So really the main focus that we have to get through is understanding each City’s regulations. And what we’ve done is we’ve tried to understand the landscape, and when we saw that again, most of the red tape happens when you’re making those connections to the utility. By circumventing that, by avoiding any connection to the utility, we’ve slashed 90% of the red tape, and the only thing we need to do is just get the city’s permission to put the charger on the curbside. And that’s a process that’s already known in cities. There’s a process called revocable permits in most cities, which means that if you want something like a bike rack or a tree pit in your city, you can request that you’re a revocable permit. So we’re just working with different cities to have curbside chargers added to that revocable permit or that revocable consent list. So there’s some work that we do with cities around that effort. But most cities are seeing the need. They’re understanding this. And it’s really gone from us cold calling cities two years ago and literally saying, Hey, have you heard of this thing called curbside charging? It’s the predominant way it happens in the EU, in the UK, we’re bringing it here. Would you like to talk about this? And, like, two years ago, the answer was, Oh, we don’t know. We’re thinking about how we’re going to handle all this. And now we are responding to inbound RFPs, I’d say, every two weeks from different cities across the country.

Kara Goldin 23:52
That’s amazing. How fast can you, once you actually have the Okay, how fast can you actually execute on this? I mean, do have a enough of these stations and that are actually able to, you know, go,

Tiya Gordan 24:07
yeah. I mean, we have, we have, we have, we have a small inventory that we’ve run already that are ready to go into our first again, seven cities over the course of the next few months. And then we have our next Order pending, and that’s going to be a pretty large order, because once we have that permission for permission from the city, we literally go to our wait list, or we do some cold outreach in our new city, and we find our what we call our partner properties, properties that want to have the charger in front of their building. Just to be clear for your listeners, this is not an EV charger. It looks like every other EV charger that you’ve seen. This is really small. It’s eight inches by eight inches. It’s about a little over three feet tall. It’s a sleek, slender bollard. There’s no cables that hang off of it, where the only what’s known as detachable cable solution in the entire country, not weird, just European. And so it really just looks like a fire hydrant, and it’s on your curb. And you come home at night and you plug in, and you charge, and you wake up and you have a full. Battery. So we just need the partner property, and then we conduct a quick inspection make sure they have enough capacity, which, again, a level two charger is the same as electric dryer. So if they can have that, like two open slots on their electric panel, we can put a charger in, and our installation time is less than two days.

Kara Goldin 25:16
That’s amazing. And does your team? Then do you have a pretty big team? Then that goes into the cities to make this all happen? I can only imagine how to actually roll it out that would entail. Well,

Tiya Gordan 25:31
that’s what we’re working on. So right now, we’ve been a very small company. We were running off of a pre seed round. We’re venture backed that we raised in 2023 and that allowed us to basically get far enough that we won all of these opportunities with our core cities. And now we’re scaling up our team, and we’re building out our local workforce in each city that we go to. So we have an It’s Electric project manager in each of our key cities, and then they work with local electricians, local contractors. We also do workforce development in each city that we go into, so we upskill local labor, local labor, so we can help make electricians fully conversant in the installation and maintenance of electric vehicle charging stations. This is a huge skill that basically brings them into the future, and that gives them the skills for the green jobs of tomorrow. So we’re really excited about the ways that we’re able to scale because we’re scaling really smartly. We’re actually not bloating ourselves. We’re not building out huge teams in every city. We’re very skeletal in terms of oversight management, and then we can work with a local labor to follow our conform process for installation. That’s

Kara Goldin 26:45
so cool. So if you could use the principles that you’ve seen work so far to solve other global challenges, what would you do? I mean, where else can this? I feel like you’re this model that you’ve created could really be used with a lot of other problems. I mean, people it just like we talked about at the beginning. It just seems like such a natural, you know? Why wasn’t this created before? I

Tiya Gordan 27:12
think, yeah, I mean, my answer is more so, you know, I’ll give an example. Um, you know, when we were raising our our venture, most recently, our seed round. I had a conversation with a really old school investor, older guy, really just like, you know, probably like, you know, an OG, if you will, of this world. And his answer to me as to why he wasn’t going to invest in its electric was that, well, what if, someday, in like 10 years, someone just invents a giant vacuum that can just suck all the carbon out of the atmosphere. I’m not joking. And I said, Well, wouldn’t that be something? But in 10 years, we’re going to have missed all of our climate targets. In 10 years, we’re facing issues around, you know, frailty around food reliability, we need to work with the solutions that are available to us now to prevent a much larger disaster later. And yes, if there’s someone who invents a giant carbon sucking vacuum in 10 years, then they’re going to win the Nobel Peace Prize. But until then, we need to be all hands on deck, because we can’t assume that there’s going to be a magic bullet of technology. And so that’s the type of ethos, and the kind of mindset that I want to answer your question with, is, what are the solutions for all areas of climate that are available to us right now that cost very little money to implement that can be our solution for the next 10 to 20 years, until the next tier of technology comes into play, and that’s what we need to focus on. There’s no it’s a disservice to humanity to say we’re going to wait and see.

Kara Goldin 28:59
Yeah, I agree, in fact, I think that that’s the biggest challenge for climate change, is people having these opinions and and the naysayers or the because I do think that, you know, this is a to coin, sort of a TED term, an audacious idea that you’ve actually, you know, executed, and it’s, it’s, it’s pretty, pretty great. So what’s the last question? What’s the most unexpected lesson you’ve learned by creating its electric Oh,

Tiya Gordan 29:33
wow. The most unexpected lesson that I’ve learned is to not be gaslit. There’s a lot of people who told me that the idea would never work. A lot of people and they said it to me with such conviction that I really started to doubt myself. I really started to think that maybe I was losing my mind. Maybe I was having a midlife crisis during the pandemic. All of the things that one can think when you’re trying something that’s way outside of your comfort zone, but I can just kind of give you the snapshot of what’s happened in 16 months. We were the only pre seed stage company selected by the White House to be part of the White House. EV acceleration challenge, basically a solution selected that could scale EV adoption across the United States that was stamped by the White House. We then beat Pepsi and Nike to win fast companies innovation by Design Award. We then were named the next big thing in tech. We were just named the 2024 recipient of the Keeling Curve prize, which is a global search for the large for the best solution that has the greatest ability of reduce greenhouse gas emissions in our lifetimes. And I was flown by the World Economic Forum to Davos, Switzerland to present our idea on the world stage as a top Innovator for urban sustain, urban sustainability, that’s so amazing. This is literally in in 16 months from an idea that we sketched out on a piece of graph paper and then built. I’ll send you the link we built like a little cardboard mock up and put it in front of our building in Crown Heights Brooklyn, and just ran like the lowest phi concept in the whole world. And that got the attention of Hyundai, and that’s what got our first pilot in New York City with the Economic Development Corporation. That’s terrific. So that’s the biggest lesson. Is that, you know, don’t let the man get you down? Yeah, absolutely,

Kara Goldin 31:41
absolutely. So Tiya Gordan found co founder and CEO of its electric so nice to meet you and congratulations. I’m very excited to see this company scale and grow and just you’re doing amazing stuff. Your daughter will be very proud to see that all that you’re accomplishing it, you know, it’s, it’s, it’s pretty terrific. So, so nice to meet you.

Tiya Gordan 32:11
Thank you so much, Kara. I really appreciate the chance to speak to everyone.

Kara Goldin 32:15
Thanks again for listening to the Kara Goldin show. If you would please give us a review and feel free to share this podcast with others who would benefit. And of course, feel free to subscribe so you don’t miss a single episode of our podcast, just a reminder that I can be found on all platforms. At Kara Goldin, I would love to hear from you too. So feel free to DM me, and if you want to hear more about my journey. I hope you will have a listen or pick up a copy of my Wall Street Journal, best selling book, undaunted, where I share more about my journey, including founding and building. Hint, we are here every Monday, Wednesday and Friday. Thanks for listening and goodbye for now. You.

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Erica Bethe Levin: Founder & CEO of Globowl