Brian Scudamore: Founder & CEO of 1-800-GOT-JUNK (O2E Brands)

Kara Goldin 0:00
I am unwilling to give up that I will start over from scratch as many times as it takes to get where I want to be. I want to just make sure you will get knocked down but just make sure you don’t get knocked down knocked out. So your only choice should be go focus on what you can control control control. Hi, everyone and welcome to the Kara Goldin show, though, join me each week for inspiring conversations with some of the world’s greatest leaders. We’ll talk with founders, entrepreneurs, CEOs, and really some of the most interesting people of our time. Can’t wait to get started. Let’s go. Let’s go. Hi, everyone. It’s Kara Goldin. And we are here with the Kara Goldin show this morning. So excited to have Brian Scudamore with us today. He is the founder and CEO of a company called ote brands. And he also has a brand new book coming out shortly called BYOB, we will talk a little bit more about that. But in case you are not familiar with our two e brands, you may be familiar with, with Brian’s kind of, I call it his flagship brands. I don’t know if that’s fair or not. But one 800 got junk, which was just an incredible story, that I’m so excited to have him here to share a little bit more about the journey and lessons and all those things. He’s also a creator of some other brands, including Wow, one day painting and Shaq shine. And as you can tell, he’s a serial entrepreneur. Definitely a successful one. But as we always talk about, there’s always hard stuff that goes on that that, especially when you’re coming into the entrepreneur world, you think that people like Brian just snap their fingers. And it all just happens. And it’s all pretty and great. So we’re here today to talk more about Brian in the journey. And welcome. So excited to have you here, Brian.

Brian Scudamore 2:13
Thanks, Kara. Glad to be here. I always love talking about business and lessons learned and failures and all that fun stuff. It really is fun.

Kara Goldin 2:21
Super awesome. So for those who aren’t familiar with OTP, what what does o TV stand for?

Brian Scudamore 2:28
Yes, it’s my parent company for the three brands that we have all home service brands. It stands for ordinary to exceptional. We are in the business of making ordinary businesses like junk removal, exceptional through customer experience. And we’ve gone on to do it with Wow one day painting and chalk shine and to other areas that are very fragmented Mom and Pop type businesses that need some brand and need some national footprint building and we love what we do. I love

Kara Goldin 2:58
it. So let’s go back to the beginning. So Brian, and junk like was that were there? Was there any connection there? Did you always know did you? Did you go to the junkyards? Did you? I mean, what? like who are you as a kid?

Brian Scudamore 3:15
Yeah, as a kid, my grandparents were entrepreneurs. They owned an army surplus store in San Francisco where I was born. I’m I’m Canadian, and I’ve been raised mostly in Canada, but I remember going to their army surplus store and just being in love with the game of business ringing the cash register helping customers. It wasn’t junk removal that ever attracted me to business. It was my grandparents, they lit a spark in me. It is funny that when my when my grandmother passed away, I found a binder that she kept of drawings that I used to do as a kid. And there’s one of me a self portrait at four and a half years old, where I actually did draw myself sweeping up junk at the side of the street with a blue truck behind me with my first truck was blue. I mean, I don’t know how these things happen. Maybe a little serendipity. But yeah, there was some past history there.

Kara Goldin 4:01
Those those things, those little fines are gold. You know, it’s funny, I’ve talked before on my podcast about my son, Keenan, he’s 19 and loves restoring old cars. And I laugh about the junk car comment, but he actually loves going to these junk carts and he finds you know, little parts for BMWs and Mercedes and he’s got a whole thing going on on eBay because they’re all the hard things cuz you really can find some, you know, gold in in there. So definitely pretty, pretty interesting. So you founded one 800 got junk when you were 19 years old with $700? I mean, how like, what were the first steps I’ve been telling go back to that beginning kind of story thinking all of that.

Brian Scudamore 4:54
Yeah, my company was called the rubbish boys at the time. It was just myself but I had a vision for something bigger So the rubbish boys, I bought a beat up old pickup truck, Ford F 100. And painted 738 junk, my phone number on the side. And it was really just a way to pay for college. I was a university kid and I was learning about business. And ironically what funded my college education that truck, I started learning more about business by running one versus studying in school. And I made a decision to drop out and go all in. And with a year left in my college education, I sat down with my father who’s a liver transplant surgeon who believes in higher education, of course, and I said, I’m dropping out I’m doing this full time. And he didn’t agree he thought I was crazy to leave school to become a full time junk man. But I knew that I was going to build something. So when you talk about what were those first steps, the first steps really started by me dropping out of school, by me making a commitment that this isn’t just a little side hustle, that’s going to pay for college, this is a real business. And I’m going to show my dad and myself that I can do this. And I incorporated the company, I bought a second truck and I started to build a team of people. But it’s interesting, because that first team that people was not the right team, I ended up firing my entire company five years in 1994, I had 11 employees, one bad apple, they say spoils the whole bunch, I probably had nine bad apples of that 11 person labor force. And I sat down and I said I’m sorry, but this isn’t working out. I’ve let you down as a leader, I haven’t found the right people are giving you the love and support that you need to be successful. And I made a change. And I started my company again. And I knew that day it was all about finding the right people and treating them. Right.

Kara Goldin 6:49
So what were the signals for you? I mean, let’s, let’s jump into that. And what that you. I mean, whether it started with yourself, or whether it started with the team. I mean, when you mentioned one bad apple there, like what was kind of the core thing that you saw, I wasn’t

Brian Scudamore 7:07
having fun, I stopped having fun to me, I mentioned my grandparents and this this game of business, it was no longer an exciting game, it was a frustrating game of showing up every day with people that I didn’t enjoy working with. And these were people that were very glass half empty, they didn’t see the world in an optimistic way filled with possibility. They just had complaints. Nothing was right. They didn’t like their customers. And I didn’t enjoy spending time with them. So I had to pick new players. And ultimately, it was my fault. As the leader I brought on those people, I made the wrong choices. But I got to learn that a company is only as strong as the people behind it. And if you don’t have an optimistic happy group of people that you’re building a business with, why would customers have returned to you?

Kara Goldin 7:57
So interesting. So did you take a break in between? Like, did you a few months before rebuilding?

Brian Scudamore 8:03
Not a minute, not a minute, I literally fired everybody. And then that day went out and did as many jobs as I could I serviced customers by myself. And then I put ads in the paper trying to recruit new people. And this time, I was very, very careful. I was selective to choose people that I wanted to work with, who had the same values. We call it today, the beer and barbecue test when we interview people, would we have a beer with that person? Or maybe we’d have a hint with them. But it’s something whatever we’re gonna drink with that person. Do we feel good about? having a conversation with them? Are they interesting? interested? Are they good people? And then the barbecue test is how do they fit in with the whole big picture of the company? Lots of diversity, lots of different opinions. But did they somehow fit and gel? Are they making us better by joining our company so interesting.

Kara Goldin 8:53
It’s a no must have taken a lot of courage. Actually to do that.

Brian Scudamore 8:59
It did. But I was fed up. I was I would I had enough. I really was hiding in my private office. We don’t have private offices today. Too big offices. 300 people a piece. Everybody would sit out in the open. But back then I would hide. And I just didn’t want to be around these people. They weren’t my people. Yeah. Could I have coached them and develop them if I was a better leader and more experienced at the time maybe? I just don’t know if they saw what I saw. And I saw pure possibility and building a brand we were going to build the FedEx a junk removal with clean shiny trucks friendly uniformed drivers, transforming an industry in the same way that you built a category. We built a category in a way that had never been done.

Kara Goldin 9:45
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Brian Scudamore 13:22
no that so the the model is the same today as it actually was 33 years ago, we take away someone’s pile of junk from their garage or inside their basement, wherever it might be old furniture, yard debris, remodeling, refuse, we haul it off to be donated, recycled or disposed up. And we charge by volume. And that model has not changed. Our prices have increased inflation and so on. But our service offering and the way we provide it has has changed and innovated. But yet, it’s never been about selling the material. It hasn’t been about, oh, there’s great stuff there. We can put on eBay. This is junk that people want to get rid of that they don’t have the space for and they might not have a truck or the time to drive it to the dump. And everyone’s got junk. And we’ve made it easy. They just point and junk disappears. And it’s been a great service.

Kara Goldin 14:12
That’s incredible. So one of the things that I talk a lot about to entrepreneurs is I remember when we were starting to grow hint, I thought okay, the minute that Coke or Pepsi launches a knockoff product, I’m dead. Right? And instead, what I realized and what I tell people today is you can’t control what other people are going to do. I’m sure you had people who you created this category. You had probably knock offs that came along. And so what are your thoughts on on that as well? Like how do you stay? The best right? How do you differentiate yourself as you’ve got competition coming in?

Brian Scudamore 14:59
I’ve tried to Put my ego aside and say, Okay, I’m not hurt that somebody is mimicking us. They say that it’s the finest form of flattery and all that stuff, which is still hard to, you don’t like seeing somebody duplicate exactly what you’re doing. You want them to be creative and do things differently. But we’re always looking for what is someone doing better? Mm hmm. We befriend the competition we always have. So we do a daily stand up huddle meeting in our office. And we’ve been known to bring in competitors and say, Hey, why don’t you come in for a huddle. And they come in, and they’re amongst 300 People that are all building this business. And we talk to them, and we find out what they’re doing better and what we can learn from and they share ideas with us. So we befriend the competition, we get them on our on on our side and us on theirs. And we’re building a brand that in a space that needs more competition. So I’ve always welcomed the competition and said, Great, come on into our space, FedEx would not have become what they are today. Without ups, McDonald’s and Burger King, you need a big player. And so sometimes it’s just talking about it more and hoping that you inspire someone to give you a run for your money. But the key is, how do you stay on top and stay the best. And we’re competitive, we always want to do our best. And so it’s always learning from watching others.

Kara Goldin 16:16
Interesting. So your motto is It’s all about the people, your franchise, your franchise partners. I’ve never been in the franchise business. I think for me, I’ve always been fascinated. I’ve talked to Ali Webb, who have founded dry bar and many other franchise owners, too, who have shared, you know, their thoughts on the franchises, but how do you keep your brand intact, and all the things that you’re talking about culturally and and when you’re dealing with franchises that are, you know, basically supposed to do the same thing that you’re doing?

Brian Scudamore 16:57
Well, it comes down to a couple of things. One you already mentioned, mentioned, it’s all about people, we’ve got to find just like we would employees, the right franchise owners, they have to culturally fit with us and how we do things. If we can tell them, this is the way we do it. But if they don’t go out there and actually deliver that, then we fail. So preserving the brand I always loved not necessarily McDonald’s food, but the McDonald’s brand of how iconic and how careful they were to preserve their core of everything they did. When Ray Kroc built that out, it was all about systems, we’ve done the same the right processes and systems where we inspect what we expect, we make sure that what we’re asking people to deliver, that they are delivering, we make sure we storytel and help course correct and let people know here’s why this is so important that everything looks or behaves this way. And we get their buy in. But it starts with the right people who culturally believe that this is not a business, it’s just about making money. It’s a business about changing lives growing and developing our people giving them opportunity, building a brand that customers love. And so it’s, it takes a lot of hard work, it isn’t easy to preserve as a franchisor to keep everything the same and consistent. But you’ll get difference of opinions. And that’s where you ask your franchise partners. Well, what would be the best way and why? And how do we challenge the status quo and continue to change things for the betterment of the whole system and the

Kara Goldin 18:29
customer? How many franchises Do you have?

Brian Scudamore 18:32
We have about 250 across one 800 got junk. Wow, one day painting and chalk shine. And the coolest thing about franchising for us is that you really, you know, I’m wearing this hat today, I always wear different hats. This one is bigger and better together. I love it. Our building as a franchisor something bigger and better together. We couldn’t grow and build and scale one 800 Got Jonker. Wow, one day, if we didn’t have all the innovative ideas of our people, our franchise partners saying this isn’t working, this is broken, here’s a better way. And we take that that sort of innovation and tested in the system. And we see, okay, if this works, let’s share it with the whole Wow in a family. And it does make things bigger and better for everybody.

Kara Goldin 19:17
That’s incredible. So let’s talk about your other businesses. The you mentioned Wow, one day painting and Shaq shine. So it seems like natural extensions, definitely dealing with the home and some capacity. Which one was first and and I mean, how how are those businesses growing?

Brian Scudamore 19:41
Yeah, we were 22 years into one 800 got junk before I discovered this indoor house painting in a day concept. I was looking to have my house painted. I was I brought three people in to give me estimates and the first two they had cigarettes hanging out of their mouth. They were showed up Late, they weren’t uniformed. They were exactly what I expected in that space. But the third person comes in professional uniform, clean cut, shiny van great brand. And he said, Listen, I’ll paint your house in the day, same price as everyone else quality as good if not better. And I got really excited about that one day concept. I said, How’s that even possible? And I came home at 6:30pm, floor to ceiling moldings trim, everything was immaculate. And I walked in, I was like, wow. And that became the company name of the company that we acquired. And it’s simple. I mean, everyone knows you can paint one room in a day. Well, if it’s a big room, you might have to put two people in that room. Yeah. So if you’ve got eight rooms, you put in 10 to 16 people. It’s just cord coordinated planned execution. The quality doesn’t suffer. If anything, we’ve got a quality assurance person that walks around at the end of the day to make sure it’s all great. It’s even better. And so we’ve been able to transform in the same way we created a category but junk removal. We created this one day painting concept. Wow, one day painting and it’s it’s changing the world. It’s attracting franchise owners, people that come to the table that go I’ve always wanted to run a business. But I don’t have the idea. Franchising often appeals to people, because they go I don’t need to invent an idea. I mean, I know your story a little bit and how you came across can’t hint and, and that there was just a need. And you discovered you know, making your own water and putting fresh fruit in. Most people don’t do that. Yeah, you and I have created unique categories. Most people go i What’s my idea? And they don’t find that moment of serendipitous kind of luck, or whatever it might be. So sometimes franchising is is the ticket. Yeah,

Kara Goldin 21:44
definitely. And how about, how about the Shaq Shine?

Brian Scudamore 21:48
Yeah, so Shaq shine. Same thing was looking to get my gutters done, my wife does not let me call for Home Services anymore. Because she worries I’m gonna start another company and busier. But China needed my gutters done. And I had a guy come by and I was so impressed with him after trying to find someone reliable to combine wasn’t having much luck. And he was creating this this brand called Shaq shine, the logo, the look and feel we rebranded after we acquired the company, but it was really just about professionalizing this home detailing space, someone gets their house or sorry, their car detailed, why don’t you get your house detailed, and I love it. The the windows, the gutters, the power washing, and we even do Christmas lights. It’s been a fun business. And it was very needed that nobody nobody can really think of a brand in that space. And we’re hoping to change that where one day everybody just immediately like one 800 got junk, they go off shock shine.

Kara Goldin 22:46
That’s it sounds great. Are those as broadly dispersed at those companies as well? Or are they just

Brian Scudamore 22:53
they’re the you know, what one is the little baby in the family and one’s kind of the, the, you know, grade school kid that’s, that’s growing up. And so Wow, one day painting has about 60 franchise partners. Shaq shined a little less, and they are there across North America, but we’ve got this massive footprint to build, you know, we might have 20% penetration in the market that has a lot of room for us to grow and expand. So that’s where we always look for great people and finding the right entrepreneurial idea along with someone who’s looking to build a business and needs a proven recipe is really the opportunity.

Kara Goldin 23:31
I love it. So Brian, I always ask our guests to share a story about a challenge or a failure that you’ve had in your journey. Somewhere along the way and I I’d love to hear that story. And ultimately, what what did you learn from it? And maybe that surprised you? I mean, you’ve told us a few different nuggets already. But if you’ve got any others in your back pocket that would be awesome.

Brian Scudamore 23:57
Yeah, no, I sort of like okay deep breath. I’ve got a good story for you and it certainly evokes some emotion and pain but it’s a it’s a good story that I learned a lot from and and I do believe I’ll start by saying failure is a gift. If you can choose to unwrap that failure and go what did I learn? How does it make me better what new opportunity that could be bigger and better will result I wrote a book called WTF willing to fail. It’s okay to make mistakes. Unwrap that gift and allows you to make make you better. So my one of my biggest failures and one that I’ve mentioned we’ve got three brands. We used to have four. So there here’s the failure. We had a moving company called you move me eight years of running that business amazing brand and logo and look and feel. We tried to transform the moving space. Moving is hard. Whenever you and I anyone has ever moved does anyone love it? I mean it might be exciting to move to a new place but it’s a pain in the butt for so long unpacking you lose stuff stuffs broken It’s just, it’s tough, no matter how amazing the movers are, how great the service is, we were finding the customer still go off. I’m tired. Mom and Dad are fighting, you know, like, it’s just it’s a hard experience. So we tried to make a space, we tried to take all our happy businesses and all the learnings from them and do the same thing to moving and realized after eight years, we couldn’t do it. When you Holloway, your junk you go, what a relief. When you paint your home, you’re like, look at beautiful transformation. When you clean your windows, I can see through them. When you move, you’re like, okay, the movers are gone. And now the real work starts. So we sold the business got out and realize that our ego took a bit of a hit in the sense that, you know, we thought we could do this, but we couldn’t. And we sold it to someone else that we thought could do it, and still hasn’t done it two years later. So it’s too challenging commodity space. It’s an hourly business, it’s hard to find people that want to be a part of the movie business. And we gave up, but sometimes you sort of allow yourself permission to give up and know when it’s time to give up and throw in the towel. And we moved on and put all our focus into the three brands we’ve got. And we realize it’s about happy businesses and happy customers. And that’s where we’re, we’re sticking where we were at. And that’s our future.

Kara Goldin 26:26
I love it. I think that having the I don’t know if it’s current Sundays, I think it’s courage. Some days, I think it’s experience, right to be able to say, Okay, we’re done. I think, you know, I think it’s especially hard even for existing entrepreneurs, because when you’ve done something successful, you know, it’s it’s very rare that you don’t have some failures after that great success, right? At least in the beverage industry. In the food industry. I’ve seen multiple times where people will build incredible companies, and then you know, they’ll go start another one, or they’ll go buy one and and maybe it’s not working. But you know, the key is to know when something’s not working and shut it down, right, or salad or whatever that is,

Brian Scudamore 27:14
yeah. And to do that, and then learn something from it. So that when you do do it again, what would you do differently? Yeah, I’ve seen so many entrepreneurs, as you’ve mentioned, to, you know, people start other things, and they do often fail, but that is going to happen and be okay with it. But don’t let that failure be in vain. Take that and learn so that you can be you can be better. The other the other piece of learning on that was, we in the beginning took 25 of our most successful franchise owners with one 800 got junk, and had them buy and operate. Wow, you move me franchises. And a woman who is a great mentor and friend of mine, Dina Dwyer, who owns a big franchisor company called the Dwyer group. She said to me, don’t do it. And she explained why she said you’re going to take their focus away from one 800 got junk, they’re going to look to the new shiny object, and both businesses will suffer. And she was right. And so to this day, we don’t award franchises to people across multiple industries. We say great, if you want to buy more Wow, one day painting franchises great. You’ve you’ve proven you can do it, go do more. But she was right. I called her up and told her she was right, we were wrong. And again, some learning so valuable, valuable lesson that she’d been through an experience many times. And so trusting mentors is an incredibly important part of my sort of journey.

Kara Goldin 28:41
I love it. So you’ve got a new book coming out. In April called BYOB, build your own business and talk to me a bit about that book.

Brian Scudamore 28:53
Yeah, so BYOB stands for build your own business, be your own boss. There’s sort of a couple of motivations why many people to choose entrepreneurship, some want to be sort of king or queen and be in charge? Some want to just build because they like creating? And so what I do is I investigate over a conversation almost like we’re having a beer together is what are the lessons I’ve learned in my 33 years? What have I seen and learned from and challenges and mistakes? And how can I help inspire someone to make the leap? So in short, easy read, my goal is to have someone read that and go, Okay, I see the options ahead of me. Here’s what I might choose. And I talked about a friend of mine, Shaquille O’Neal who is a franchisee you know, here’s the guy and I didn’t realize that till he spoke at our conference and did our keynote and then he and I connected after that he’s built all these franchise companies. He’s incredible franchisee and what he did is he took what he learned from sports, playing the game following the rules building a team leadership. He didn’t invent The game of basketball, he got out there and played the game at an exceptional level. Same thing with his restaurants. He takes a proven recipe puts a winning team into place leads them cheered, leads them invest in them, and off, they grow. And so franchising is something that has a need for a little more glamour, I think. And then realizing someone like Shaquille O’Neal and people have been successful in choosing a proven recipe, got me excited. And then some people want to do what you and I have done is start with a blank sheet and say, Okay, I want to build it from the ground up. I want to invent, make mistakes, tweak, refine, deal with all the good and the bad that comes with it. And so my book and sort of has this conversation with someone as to the different paths, and what fits someone’s personality, if they really want to take the leap. They say that 66% of Americans dream of starting their own business. So few actually do. You can and it’s not as hard as people think. And so the books meant to give a shot of confidence to people to take the leap and and do it if they feel it really is right.

Kara Goldin 31:09
I’d love it. Well, I cannot wait to read it. It’s available in pre orders right now. Right?

Brian Scudamore 31:15
Pretty soon. Pretty soon. I think that page is going live pretty soon. So yes, let’s see. Yes. Well,

Kara Goldin 31:21
we’ll we’ll be looking for it for sure. And this is incredible. You mentioned by the way you have a son, you were listening to my podcast on how I built this and which is amazing. And I have for Gen Z years, as I say, I know a lot about Gen Z, I could write a book, I think about that generation and what they’re looking for in the workforce going forward. But what do you hope that your family is learning from your experiences? And I feel like, you know, for for me, there’s this roller coaster of starting a company every day I heard you talk about shutting a company down. I mean, these these kids are sponges, right? They watch all of this. And I think my my family is going to be incredibly brave. I don’t know if they’re going to be entrepreneurs or not, but they are learning a lot of lessons along the way. And and I’m kind of hearing that from you too. But I’d love to hear your perspective on it.

Brian Scudamore 32:27
Yeah, it’s a it’s a great question. So what would they get from me having seen my journey? I mean, I hope they would say, you know, might I’ve got three young kids, I hope they would say My dad loves what he does every day of it. And even when things are hard, he’s still jazzed up to want to fix it and change the world. And he loves watching people grow. I’ve never been a big money motivated person by any means. What I love is watching others spend the money and grow and build lives for themselves and live the dream of ownership or building with us as intrapreneurs. It’s funny, I’ve never asked anyone of my three kids, and my oldest is going off to college next year. I’ve never said to them, what do you want to be when you grow up? I’ve never once asked because I want to I think as a parent, show them options. So they can see how I show up and live in this world. They see when we’ve gone to Kenya or India and help build a school, or they see when we volunteer at the food bank, like showing them experiences that we’re blessed enough to be able to have that opens their eyes to what do they want to do to take advantage of their gifts that they might have to change the world to be happy. So I don’t give them ideas. I mean, even my oldest going to college. She keeps asking me what university what college she should go to? And I’m like, where do you want to go? What do you want to do? Like it’s just giving ideas and thoughts, but it’s her decision?

Kara Goldin 33:57
Well, I think the other thing that I say to my kids too is we live in a challenging world, of course, and every day more and more challenging, but we also live in a world where you can change your mind. Right? And you didn’t start out thinking that you were going to go and start this business that became this incredible business. And you probably didn’t think about starting a franchise business and and being able to allow so many people to build their own businesses through your dream. But I think that that’s the beauty of it is that it’s everybody’s journey. And I think that that’s the thing that I keep saying to my kids, it’s like the the thing is you got to put a stake in the ground and go somewhere, and

Brian Scudamore 34:48
people can change. People can change their mind about anything. I mean, people get married and change their minds like hey, you can make massive decisions, but if it doesn’t work out, what did you learn today and you show In this world, and yeah, we’re pretty blessed the worlds of challenging places we all know. But would we have it any other way? I mean, you and I would be bored silly if the world was easy, right

Kara Goldin 35:10
or true. So true. So Well, thank you so much, Brian. And thanks everybody for listening today. Definitely have a look out for BYOB, build your own business. Be Your Own Boss Brian’s book, which is coming out very soon. And in preorder. And thanks everybody for listening to the Kara Goldin show. We’re here every Monday and Wednesday. Definitely give this episode five stars. It does make a difference in the algorithm, and Subscribe and find me on all social channels at Kara Goldin. Where do people find you by the way, Brian,

Brian Scudamore 35:44
Brian Scudamore, just go to Google. He’ll show up

Kara Goldin 35:47
wonderful and definitely go to all of his companies. And use this company is one 800 got junk. Wow, one day painting and Shaq shine and everybody have a great rest of the week. Thank you for listening. Awesome. Before we sign off, I want to talk to you about fear. People like to talk about fearless leaders. But achieving big goals isn’t about fearlessness. Successful leaders recognize their fears and decide to deal with them head on in order to move forward. This is where my new book undaunted comes in. This book is designed for anyone who wants to succeed in the face of fear, overcome doubts and live a little undaunted. Order your copy today at undaunted, the book calm and learn how to look your doubts and doubters in the eye and achieve your dreams. For a limited time. You’ll also receive a free case of hint water. Do you have a question for me or want to nominate an innovator to spotlight send me a tweet at Kara Goldin and let me know. And if you liked what you heard, please leave me a review on Apple podcasts. You can also follow along with me on Facebook, Instagram, Twitter and LinkedIn at Kara Goldin. Thanks for listening