Dr. Karan Rajan: Founder & CEO of LOAM

Episode 905

What happens when a doctor and surgeon with millions of followers decides the gut-health industry still isn’t getting one of the basics right?
On today’s episode, we welcome Dr. Karan Rajan, Founder and CEO of LOAM — a science-backed, doctor-formulated prebiotic fiber brand rethinking how we support the gut microbiome. After more than a decade as a doctor and surgeon, Karan became one of the world’s most recognized health educators, building an audience of more than 12 million followers by making complex medical science understandable and useful.
In 2025, he launched LOAM after recognizing a major gap: an estimated 95% of adults aren’t getting enough fiber. In this episode, Karan breaks down what fiber actually does for the microbiome, what most of us misunderstand about gut health, and how to separate legitimate science from wellness hype. He also shares what it’s been like going from doctor and health educator to entrepreneur — and the responsibility that comes with putting his name and medical credibility behind a product.
If you’re interested in gut health, wellness, science, entrepreneurship, or what it takes to turn expertise into a company built around solving a real problem — this one’s for you. Tune in now on The Kara Goldin Show. 🎧

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Transcript

Kara Goldin 0:00
I am unwilling to give up. That I will start over from scratch as many times as it takes to get where I want to be. I want to be. We just want to make sure you will get knocked down, but just make sure you don’t get knocked out. Knocked out. So your only choice should be go focus on what you can control. Control. Control. Hi everyone, and welcome to the Kara Goldin Show. Join me each week for inspiring conversations with some of the world’s greatest leaders. We’ll talk with founders, entrepreneurs, CEOs, and really some of the most interesting people of our time. Can’t wait to get started. Let’s go! Let’s go! Hi, everyone, and welcome back to the Kara Goldin Show. Here’s a question: If almost everyone knows fiber is good for us, why are an estimated 95% of adults still not getting enough of it? So today, I’m joined by Dr. Karan Rajan, founder and CEO of an incredible company called LOAM, L O A M, a science-backed, doctor-formulated prebiotic fiber company rethinking how we support the gut microbiome. And Current spent more than a decade as a doctor and surgeon before becoming one of the world’s most recognizable health educators today, with millions of followers on social, you may have seen him online, but I cannot wait to get into everything that he is doing with LOAM. He decided in 2025 to really go full time into launching this incredible, incredible company, and I’m looking forward to hearing more about not only the products and the company, but his journey in building it. So, Karan, welcome to the show. So excited to meet you and have you here.

Dr. Karan Rajan 1:58
Yeah, thanks for having me, Kara. I’m really excited to get into it.

Kara Goldin 2:01
Very excited. So, for someone discovering LOAM for the first time, what is it? How do you describe it to people? What you’re doing?

Dr. Karan Rajan 2:09
Very simply, it’s the next generation of fiber. Not that anyone thought that fiber needed a next generation, but it’s a six-in-one prebiotic fiber blend. It’s got six different fibers, and there’s a total of 10 grams of fiber that you get in it, and it’s you know the first invisible prebiotic fiber blend that also is clinically studied as well. I mean, for me as a scientist, as a doctor, the bar was always to make sure that the science backed up, and you know I had to put my money where my mouth was and do clinical trials on it as well before you know I could feel really satisfied.

Kara Goldin 2:42
So, what did you see? I guess going back, you spent more than a decade as a doctor and as a surgeon. What did you see in patients that made you start believing that fiber that was available to consumers, to patients, needed to be different or better.

Dr. Karan Rajan 3:02
Well, it started when you know I used to do a lot of GI clinics where I used to see patients with chronic gut health problems. One of the most common things I saw was probably constipation. It’s so incredibly common, and many of the times when I saw patients, I would ask them about their diet, their fiber intake, and as a quick fix before I reviewed them again in clinic. I would suggest they also supplement their diet with some psyllium husk fiber, and that was my understanding of fiber back then. And when I saw patients in a few weeks, they would tell me I tried psyllium husk and it, you know, helped me poop for a week, but I couldn’t stick with it because it was so thick and gloopy, and it just didn’t taste nice. And then I became a patient myself. I had high cholesterol. I had problems with my liver. Had fatty liver, and it was because of a fiber deficiency. So I was not practicing what I was preaching as a doctor. And then I was looking for fiber solutions myself. Found the same problems. Things were not clinically dosed. Didn’t have science-backed ingredients. The taste or the actual sensory profile wasn’t good. It was chalky and gritty, and I was like, “Wow, it’s nothing really good out here. So you know, I thought I’d build it myself.

Kara Goldin 4:12
I’ve heard you say that roughly 95% of adults-that’s such a crazy number-aren’t getting enough fiber. And how did we get this so wrong? Right, there are so many fiber products you mentioned, husk, and and then obviously there’s many on the CPG shelves as well that are claiming to be this next best fiber. But why do you think we just haven’t been able to create what you have done with Lo.

Dr. Karan Rajan 4:44
I think a lot of it has to come down to education. A lot of people don’t understand the full depths of fiber. A lot of people have assumed fiber is something that just helps us poop, but we we’re realizing now that fiber isn’t actually for. Food for us as humans, fiber is food for our gut bacteria. We need to feed them before we are fed because if we nourish them and we keep them happy, they keep us happy because they produce compounds which are beneficial for our health. So actually, when we’re eating fiber, the pooping is just you know table stakes. At this point, we actually-it’s a microbiome lever, it’s a hormone optimizer, it’s a mood optimizer, it’s a disease risk modulator. So actually, the education wasn’t there historically. I mean, everyone talks about protein, protein, protein, maybe creatine, collagen, all these random things, but we’ve forgotten about fiber, and it’s been sitting in front of our faces for decades. People have been telling us about fiber, but it’s been boring as a subject. And a lot of what I have done over the years is actually talk about gut health, microbiome, and fiber. And finally, we’re seeing now tailwinds in fiber. Thankfully,

Kara Goldin 5:54
so gastro disease has skyrocketed amongst millennials, In particular, can you equate that to something that you’ve seen maybe in your own practice, and maybe the answer is LOAM through it all?

Dr. Karan Rajan 6:12
Yeah, I mean, over the years of practicing, when I first started as a doctor, and then the decade and a half later, I saw an increasing number of patients who were being diagnosed with not just gut health problems but colorectal cancer younger and younger. You know, when I started out as a doctor, the average person I was seeing who was diagnosed with colon cancer was maybe in their 40s, 50s, 60s, and above. And then towards end of my career, I was seeing patients in their 20s and 30s with increasing frequency of being diagnosed with not just colon cancer, but you know more aggressive later stage colon cancer, and there’s a multitude of reasons for that. But I really feel a huge component is the increased uptake of ultra processed food consumption, and mainly ultra processed foods which are deficient in fiber. So you know it comes back. The common denominator is we’re not eating enough fiber, and we’re not feeding our microbiome, and as a result, we are raising our risk collectively of colorectal cancer.

Kara Goldin 7:09
So we hear endlessly about probiotics. So take a probiotic, and maybe that is the right thing to do. But when do you think that we’ve been focusing on the wrong part just by focusing on probiotics, or what do you think about that?

Dr. Karan Rajan 7:27
Yeah, I think you’ve hit the nail on the head. We have been, you know, marketed heavily towards probiotics, and that is thanks in part to excellent probiotic company marketing teams who have told us that we need probiotics. But the truth is that unless you have a specific condition, you’re not really going to benefit from probiotics. So I don’t have any gut problems, and so there’s no benefit to me whatsoever in having a probiotic. the The guidelines and the evidence is pretty clear. If you have a specific strain, genus, and species of probiotic that may benefit you from a specific condition. So, for example, say you’re traveling somewhere and you get food poisoning when you’re abroad. Saccharomyces boulardii, which is a clinically studied probiotic for travelers’ diarrhea, may help you. But if you’re just an average person looking to optimize your gut health, there is no probiotic that can help you with regards to that, and the evidence is pretty clear.

Kara Goldin 8:25
So, how does somebody know outside of being constipated that they’re deficient? You mentioned cholesterol, and maybe like, what are some of the other signs if somebody is thinking, “Yeah, I eat right. I’m, you know, having plenty of protein, I, I have, you know, whatever collagen or creatine or you know, all of these things, and I’m doing great. So this isn’t necessarily for me, but maybe it is. I mean, what what is it that? What are some of the signs that maybe somebody should look out for? Yeah,

Dr. Karan Rajan 9:00
there are so many because it really comes back to what fiber does in the body. So you know the sort of if you’re, I mean, these are signs that may suggest other things as well. It’s not exclusive to fiber deficiency, but certainly things to bear in mind that you might experience if you are fiber deficient. Things like bloating, constipation. You know you’re really struggling to go, so you’re straining a lot. We also know that fiber has a role to play in the gut-brain axis, so you could experience lethargy, fatigue, mood issues. We know that fiber has a role to play potentially in the gut-skin axis, so you can get an exacerbation of your chronic skin conditions if you’re having a very poor diet with low amounts of fiber, flare-ups of acne potentially, just generally, you know, duller skin, your microbiome as well. I mean, that’s not maybe something you can feel all the time, but again, something that is affected. Hormones. We know that fiber is key in regulating cholesterol levels. Fiber is also key in regulating estrogen and progesterone. Levels so actually, if some women are experiencing estrogen dominant symptoms, sometimes there’s a nutritional dietary role to play in that regard. And the final lever is there are so many diseases that fiber has a role to play in reducing the risk of cardiovascular disease, blood pressure, type two diabetes, various cancers, obesity. So actually, if you’re deficient in those, you raise your risk of all of those things as well. And you know, cholesterol is just one thing that I experience. But you know, it’s a it’s a huge story to with fiber.

Kara Goldin 10:33
So you are based in the UK, but you have a global audience all over social, and you’ve really educated so many on on this topic, so thank you for for doing that because I I really mean that. I think it’s it’s very confusing for the average consumer and especially maybe people who don’t have access to this information. Your product SLOAM is available globally as well. That’s a big undertaking, right? You’re especially for somebody who is just starting. This is your first entrepreneurial adventure into CPG. So, how did you decide to do that right off the bat? Make this available globally.

Dr. Karan Rajan 11:16
Yeah. So we’re all we’re available in 16 countries, so I wish it was fully global, but you know we got a pretty good reach. I mean, it’s it’s available in the US, free shipping, UK as well, where I’ve got a big following in a lot of EU countries, in Europe as well, as well as Canada, Australia. But the the real thing is, I created this initially to serve my audience, and I looked at my audience analytics, and I wanted to serve the people that follow me, that understand fiber, who are asking for solutions for fiber. So I wanted to make it available to them, and I didn’t feel it was fair to only limit it to one place, even though it would take me more work from a supply chain and logistical perspective. I felt it was important that I try to make it as available and as accessible as possible, and we’re continuing to do that. We’re continuing to unlock further countries that where we can distribute this.

Kara Goldin 12:09
So you launch the first product, LOAM. Can you talk about how long did it take you to actually get this in the market? I know there’s a lot of science, a lot of research behind it, but how long did it take you to actually come up with the first product? And can you speak about the SKUs that either you have or you plan on having in addition to the initial product?

Dr. Karan Rajan 12:35
Yeah, so as you said, I’m a first-time entrepreneur. I don’t have any business background, and so, I don’t think about this maybe as like a typical operator. I think I thought about this as like a scientist, as a doctor, and that’s probably to my detriment and the detriment of you know the the sort of unit economics of the country of of the company and just how we how quickly we you know we did this. But I first had a you know twinkle of an idea towards the end of 2023, and I wanted to create something that I would be proud of. And there was a two-year lead-up to launch, basically from the end of 2023 to the end of 2025 when we launched. And it was a process of R and D where I was just researching how to make this excellent fiber because I was the the core thesis of what we built at LOAM is that it’s fiber diversity. Most products out there fail on diversity of fibers, or quality of ingredients, or dosing, or the cleanness of the ingredients, or the actual science as well. So I wanted to find the Venn diagram that overlapped all these different things, and we had the highest quality formulation. So a lot of it was me getting samples from different suppliers, testing it, and my kitchen turned into a sort of chemistry experiment, which my wife was very annoyed about. It was a total mess, and you know I spent around 20 or $30,000 of my own money getting all of these samples shipped out to me over a period of 18 months or so. It was very expensive to just test these and try these out, but eventually landed on something I was very happy with. And then I obviously wanted someone to help me from a supply chain perspective because that is not my bread and butter. I know nothing about supply chain, and so I got I hired someone to help me with the sort of you know the admin and bureaucracy work that entailed to just make sure I wasn’t being ripped off by co-manufacturers by various people in the supply chain to make sure you know everything was you know sorted and streamlined, and I wanted to make sure ultimately that this was not a influencer company or a creator merch drop. I wanted to build this as an actual e-commerce DTC company with good unit economics, with a good infrastructure that stands alone, even without me making videos about it. That was the ultimate test, and we launched. You know, it took two years from idea to launch, and we’ve got LOAM, the base LOAM, which is a six-in-one prebiotic fiber. We also recently launched a couple of weeks ago a wheat-free formulation. That’s a five-in-one fiber that just doesn’t have the wheat fiber because we had hundreds of messages from people in my audience saying, “Hey, we want to try LOAM, but I’ve got a problem with wheat intolerance or wheat allergy. So we made that, and then I’m going to keep my cards close to my chest for the next two or three SKUs, but I’m just going to tell you, Kara, they-I’m mind my mind is blown that they don’t exist, and they are going to be revolutionary things that really should exist but don’t. And I’m so incredibly proud to be able to release them. Two of which will be launched this year.

Kara Goldin 15:37
That’s incredible. So, how many of your friends and colleagues said to you, “What are you doing? What are you doing, leaving practicing medicine and becoming an entrepreneur? Let someone else do this. I’m sure there was at least a few of those people, if if not colleagues, maybe family members that were were saying, “You know, what what in the world are you doing?

Dr. Karan Rajan 16:02
Yeah, I think the easier answer is to ask who didn’t say that. You know, taking a big risk. You know, spending a lot of my own money trying to take this to market pre revenue. You know, just on a whim, essentially just on a belief that this product needed to exist. And you know, I’m sure a lot of companies which are incubated, which are bootstrapped, which you know operators start, they do it with really strong due diligence. You know, they they look at the TAM. You know, what’s the total addressable market? They look at the growth of the industry. They’re looking at tailwinds. They really canvass and make a business case before they go forward. I didn’t do any of that. I just thought, hey, the fibers that I’m trying, and I tried over 60 different fiber brands. They all suck. How can I make something which doesn’t suck, which serves me and my family and my friends? And that’s not always a good way to start a company. I mean, you’re a seasoned entrepreneur, and you’ll probably tell me that’s not how you do stuff. But it was just how I wanted to do it, and I didn’t really have any guidance. So I thought, you know what, I’m going to build this, and I was just very stubborn and bullheaded. And thankfully, you know, it kind of paid off.

Kara Goldin 17:14
So, how did you come up with the name LOAM?

Dr. Karan Rajan 17:18
Yeah, so LOAM is a real word. It means fertile soil, and I wanted something that was a small word, memorable but also slightly unusual. And essentially, I like to think as your your gut, as your inner garden. And in your inner garden, the best way to take care of your garden is not to keep adding new flowers, buying flowers and adding flowers because they won’t survive unless you nourish the soil, which is your microbiome. You need to fertilize the soil with, you know, nourish it and all the seeds with real strong fertilizer, and that is LOAM, fertile soil to nourish your inner garden.

Kara Goldin 17:57
I love it. So, what was harder than you expected about going from this entirely different business of of diagnosing and prescribing to explaining health to actually developing and selling LOAM.

Dr. Karan Rajan 18:14
Yeah, it’s really night and day. And to be honest, when I was a doctor and when I was a surgeon, I’m operating in high stress scenarios where there could be a major hemorrhage. Someone’s life is literally on the line. There’s a cardiac arrest. I need to do CPR. There’s always stuff happening, especially during emergency on calls. And I’ve got used to working in high pressure environments and high pressure teams where every second counts, and you know you really got to hit the nail on the head every single time, and so I’m used to leading teams. So I’ve always had that leadership quality, where I’m able to manage, you know, high level players, but also handle myself appropriately in stressful situations as well. So there was nothing that really fazed me when it came to, hey, a supplier has said that you know we’re going to be out of stock for another six weeks. It sounds terrible, but okay. I mean, I’ve literally had people close to death on the operating table. I’m sure I can deal with this. We can figure it out, and I can be a bit more calm about stuff like that. But also, in my years of being a doctor, I’ve had a lot of opportunity to study other people, you know, I observe patients all the time. That’s what we do as doctors. So I’ve been very good at just observing people, and I think the most important skill that I’m beginning to realize as I just grow older in my life and the various careers I’ve had is the product can be great and the company, the vision can be great, but it’s really about the team and how you manage people and how you kind of enjoy working with them-it’s the the sort of you know the soft skills, the people skills-and I feel that’s something I was able to translate into this as well. I mean, my team is incredible. You know, everyone says this, but we’ve literally got a team of rock stars, and it would not be possible without them. And so, whilst. I may not have the typical CEO operator of a DTC company chops, which I’m I’m learning rapidly. I’m good at acquiring skills rapidly and learning, and I think I’m good at dealing with people.

Kara Goldin 20:13
Definitely. So you have you already had more than 12 million followers, I guess, when you became a founder, but is having that enormous audience the advantage everyone assumes it is, or does it create a different kind of pressure as you’re as you were launching LOAM?

Dr. Karan Rajan 20:35
Yeah, both. The pressure comes from assuming that just because you’ve got a large number of followers, that you have an audience or a community, sometimes they don’t align. You know, we’ve seen sometimes huge celebrity brands fail. Alex Cooper’s Unwell Drinks Company, you know, they rolled up shop, you know, just a couple of weeks ago. She’s got a huge audience, right? Why didn’t that work? They got into Target and Walmart everywhere from day one, but you know, for whatever reason, didn’t work. And so there’s always that pressure that okay, you’ve got to convert because you know you’ve got this huge audience. But ultimately, I think it’s about still building it the right way. Like, why are you doing it? Education, because you know people need to be educated. Why do they need to buy this versus something else that may be cheaper or may be different or they’re already using? And then it’s the trust that people can trust me because I’ve provided free value in education over years. So I think yes, it absolutely is an advantage because you’ve got a health interested, trusted audience who you’ve educated and who you know are health literate, so they could understand the science, the messaging. But equally, just because you have a big number of followers doesn’t always mean that you should create a product and sell it. Because if you’ve not been doing something on brand for years, it won’t work. It’s like a podcaster who talks about finance and business suddenly launching. I don’t know, like a hoodie, you know, like a merch line is, you know, it wouldn’t make sense. But if they launch a financial app, that might work because you know that’s what their audience is there for.

Kara Goldin 22:18
Yeah, and I think it’s it’s so true. I launched a product that people know in the U.S. called Hint Water, and it’s it’s an unsweetened flavored water. And I spent a lot of time on social talking about you know how water and staying away from sweeteners and just getting people to enjoy water, and I wasn’t always talking about, you know, go buy the BlackBerry Hint, or you know, I would mention it. But I think that consumer, the consumer reaction, and also the consumer trust comes when you’re not always trying to sell the product to the consumer, but instead you’re educating and allowing them to view what you’re selling as a tool to help, which I think is exactly what you’re doing with LOAM.

Dr. Karan Rajan 23:11
Yeah, you have to educate, and it has to be not come across as constantly salesy.

Kara Goldin 23:17
Yeah, absolutely. So, do you think your audience is? I mean, you mentioned this before. What you were seeing in your practice, but do you think it’s getting younger? Because obviously, social media-you know-depending on what platform you’re on, you’ve got audiences that are-you know-the millennials, the Gen Xers. I mean, do you see that you’re that you’re really hitting a lot of those different audiences, or do you see that your audience really the ones that are listening? Who is who is kind of that core group?

Dr. Karan Rajan 23:49
Yeah, it really varies by platform. So, for example, on on TikTok, you do skew slightly younger. You do get people in their early 20s and maybe late teens, and you know even younger teens as well. Sometimes more so than any other platform on Facebook, where I’ve got 1.6 million followers. It definitely skews a bit older. There are people in their late 30s, 40s, 50s, and even 60s on YouTube as well. And Instagram is sort of you know middle of the ground where you’ve got people in their late 20s, 30s, and early 40s, but yeah, you know, I exist on all those platforms. I also have my own podcast as well. That also slightly skews a little bit older, but it is useful to keep an eye on those things because obviously I talk about all of my health educational stuff on all those platforms, and there are different videos which perform differently on those platforms because it speaks to a certain age demographic more so than others.

Kara Goldin 24:43
Have you seen with all of? I know you you speak a lot about you know misinformation and that that’s out there and and also talking about maybe trends. What are those trends that are out there that maybe are actually kind of mess. With people’s microbiome, and you know whether or not LOAM would help or not. I mean, what are you seeing that’s out there that makes you nervous?

Dr. Karan Rajan 25:09
Well, I think you know there’s been a cultural obsession with protein for a number of years now, and that has showed no signs of slowing down, especially in the better for you stacks in CPG world, I constantly see another snack bar cereal or something with protein slapped on the label. You know, which is just almost seems like a health halo, where junk food has a protein label, and suddenly people can charge more for it, and you know it tastes terrible usually, and you know it’s not actually usually high quality protein. It’s something like collagen, which doesn’t have the same impact on muscle protein synthesis and muscle gain than anything else. But I think ultimately, if you’re eating, and I’ve seen this as a lot in you know patients in the clinic over the years, but also now every day on social media, if you’re eating so much protein that you don’t have room for other nutrients like fiber, that’s actually going to be detrimental for you. And if we look at what happens physiologically, if you’re eating so much protein that your protein cannot all be absorbed in your small intestine, where protein and amino acids are usually absorbed, some of that excess extra protein can make its way to the colon, the large intestine, where your gut bacteria start to digest protein and ferment protein instead of fiber, and then the breakdown products of protein are actually inflammatory compounds, which can cause bloating, gas, you know, worsen gut health and microbiome health as a result.

Kara Goldin 26:45
So someone has stench, I guess, for for lack of a better term, is that an indication of maybe the fermenting and some of the processes that are going on? And what would you suggest if somebody has that kind of issue?

Dr. Karan Rajan 27:01
Yeah. So you know, I recently made you know a post online which went somewhat viral, where I basically you know spoke about farts, and I was speaking about you know someone has silent but deadly farts and loud or odorless farts that could be saying something about your composition of protein and fiber that you’re eating. And typically, if you’re having too much protein and you’re protein maxing, that could push you towards more, you know, stinky farts because you know you’re not having enough fiber. You’re having extra protein, and the breakdown products of protein often include sulfur compounds, which is the one that causes the stench. So you might want to revisit your protein fiber ratio in your diet.

Kara Goldin 27:42
So, if someone’s listening wants to improve their gut health but is completely overwhelmed by all the advice that’s that’s out there, what would you tell someone to do outside of, of course, buying LOAM? But outside of that, what would you what would you suggest that that they do,

Dr. Karan Rajan 28:01
yeah. It’s it’s four pillars really in increasing order of importance. It’s making sure you have a consistent sleep and wake time because a lot of people don’t realize, but you know, sleep is so crucial to the health of your gut microbiome via the gut brain axis. Your microbes, your bacteria, have their own circadian rhythms. They have their own sleep-wake cycles, so that is key. The next thing is movement. We know from abundant research that increasing exercise keeps your gut healthy, your microbiome happy as well. So avoid being overly sedentary and just sitting around all day. And the next two are probably equally important: hydration, because you know your your poop is 70% water, so you need water to have good poops and to sustain your microbiome. And obviously, the final one, fiber, ensuring you have not just at least 30 grams a day of fiber, but a amount of fiber from a wide diversity of foods. Fiber diversity is as important as the quantity of fiber you consume.

Kara Goldin 29:02
I love it. Well, Kara, thank you so much for joining today. It’s been so informative to to hear more about this, and good luck with everything. I think you’re off to an incredible start. I love everything that you’re doing on social, and you’re you’re really helping a lot of people because there’s so much confusion out there. So I, I really, I love your posts and and love everything that you’re doing. So for everyone listening, check out LOAM. It’s spelled L-O-A-M, and follow Dr. Karan Rajan to learn more about what he and his team are building as well, and the name of your podcast, by the way,

Dr. Karan Rajan 29:44
is Doctor Karan Explores.

Kara Goldin 29:46
Amazing! So definitely check that out too. And thank you again, and we’ll see you next time, everyone, on the Kara Goldin Show.

Dr. Karan Rajan 29:56
Thank you. Thanks again

Kara Goldin 29:57
for listening to the Kara Goldin Show. If you would. Please give us a review and feel free to share this podcast with others who would benefit. And of course, feel free to subscribe so you don’t miss a single episode of our podcast. Just a reminder that I can be found on all platforms at Kara Goldin. I would love to hear from you too, so feel free to DM me. And if you want to hear more about my journey, I hope you will have a listen or pick up a copy of my Wall Street Journal best-selling book, Undaunted, where I share more about my journey, including founding and building. Hint: We are here every Monday, Wednesday, and Friday. Thanks for listening, and goodbye for now.